Mission

Going the last mile

Our mission is to change the way people shop for their groceries every week.

Ocado has been created to try to make our customers' lives easier. We want you to be able to get what you want, when you want it, with minimum fuss. Why spend hours trawling around a supermarket when you can order everything online in half an hour, and let us go the last mile and deliver it right to your kitchen?

In an ever busier world, we want our customers to spend their time on more pleasurable things, while we do the hard work. By integrating the latest in modern technology, and by challenging ourselves to constantly improve on what we do, we are passionate about changing people's habits and making life easier. Customers tell us we change their lives. We hope to be able to do that in some small way for everyone who shops with us.